9 LinkedIn Sales Pipeline Metrics You Need to Track

by Vinny Hassan in September 6th, 2022
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If you're in sales, you know that the LinkedIn sales pipeline is essential for tracking your progress. But what are the most important metrics to track?

As a sales professional, it's essential to keep track of your progress and where you stand in your sales pipeline at all times. Fortunately, LinkedIn provides users with a number of different metrics that can be used for this purpose.

Here are 9 of the most important ones:

1. Number of Connections

This is a good metric to track because it shows how many people you are connected to on LinkedIn. The more connections you have, the easier it will be to find potential customers and make sales.

2. Profile Views

This metric tells you how many people have viewed your profile. This is important because it shows you how much exposure you are getting and whether or not people are interested in what you have to say.

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3. InMails Sent

This metric measures how many InMails you have sent out through LinkedIn. This is important because it shows you how active you are on the site and how many potential customers you are reaching out to. Also, InMails are a great way to reach out to potential customers and clients, so it's essential to track how many you send out.

4. Accepted Connection Requests

This metric tells you how many connection requests you have accepted on LinkedIn. It's important to accept as many connection requests as possible so that you can grow your network and reach more people.

5. Endorsements Received

This metric shows you how many endorsements you have received from other LinkedIn users. Endorsements are a great way to show potential clients and employers that you are knowledgeable and competent in your field.

6. Recommendations Received

This metric tells you how many recommendations you have received from other LinkedIn users. Recommendations are a great way to show potential clients and employers that you are trustworthy and reliable. They also add credibility to your profile and can help attract new business opportunities.

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7. Leads Generated

This metric measures how many leads you have generated through LinkedIn connections and interactions. It's essential to generate as many leads as possible so that you can convert them into sales down the line.

8. Groups Joined

This metric tells you how many LinkedIn groups you have joined. Joining groups is a great way to connect with other professionals in your field and learn about new opportunities. It's also a great way to grow your network.

9. Sales Closed

Finally, this metric shows how many sales you have closed through LinkedIn interactions. Closing sales is the ultimate goal of any salesperson, so this is obviously a fundamental metric to track!

Conclusions:

These nine metrics are essential for tracking your progress on LinkedIn and determining where you stand in your sales pipeline at any given time. Keep an eye on them so that you can adjust your strategy accordingly and close more deals!



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