How Tracking Businesses' Profiles Can Help You Find a Job

by Vinny Hassan in May 27th, 2022
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Have you ever stalked a business on social media before applying for a job? If not, you should start. By tracking businesses' profiles or their employees on LinkedIn or any other platform, you can get a feel for the company culture and whether or not it's the right fit for you. 

You might even find that the company has already posted relevant openings to your skillset! So, what are you waiting for? Start stalking away! (But be sure to do your research before applying - make sure the company is actually worth your time!)

What social media platforms are businesses using to find employees?

Social media has become one of the essential tools for businesses when it comes to recruiting employees. More and more employers are using social media platforms like LinkedIn to find potential employees. By tracking businesses' profiles on social media, you can get a sense of what companies are looking for in an employee and the kind of content they are sharing. This can help you create a social media profile that is more aligned with what employers are looking for and increase your chances of getting employed.

In addition to LinkedIn, many businesses also use Twitter and Facebook to post job openings and communicate with potential candidates. By following the social media accounts of companies you're interested in, you can stay up-to-date on their latest job postings and better understand their company culture.

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What kind of content should you share on social media to increase your hiring chances?

When it comes to social media, content is fundamental. If you're looking to increase your chances of getting hired, it's vital to ensure that the content you share is professional and reflects your brand. Many employers are looking for proactive candidates with a solid online presence.

Therefore, ensuring that the content you're sharing is positive and engaging is essential. Photos, videos, articles, and infographics are great ways to increase your online visibility and show potential employers that you're a well-rounded candidate. Just remember to keep it professional!

Some tips for creating a social media profile that will impress employers:

Use industry-specific keywords

If you're looking for a job, one of the first places employers will look is your social media profile. That's why it's crucial to use industry-specific keywords in your profile so that you come up when employers are searching for candidates with your skill set. For example, if you're a web developer, make sure to include keywords like "HTML," "CSS," and "JavaScript." If you're a marketing professional, include keywords like "SEO," "PPC," and "social media marketing." Having these keywords in your profile will improve your chances of impressing employers and landing the job you want.

Share content that is relevant to the industry you want to work in

Any social media expert will tell you that content is key, which holds true even when trying to impress potential employers. After all, employers want to see that you're knowledgeable and passionate about the industry you want to work in. So, if you're looking to land your dream job, ensure your social media profile is full of relevant and engaging content. And who knows - your content might be what caught an employer's eye in the first place.

Use social media to showcase your personality and highlight your unique strengths

It's essential to make sure that your social media profile showcases your best self. Highlight your unique strengths and craft a personality that will impress employers. And don't forget to proofread! After all, nothing says "unprofessional," like a social media profile full of typos. With a little effort, you can turn your social media presence into an asset that will help you land your dream job.


How can you use social media to research a company before applying for a job there?

Social media is a great way to research a company before applying for a job. By checking out a company's social media accounts, you can get a sense of its company culture and the kind of content they share. You can also use social media to research the hiring manager or contact someone who already works at the company.

By doing your research, you'll be better prepared for your interview and more likely to get hired! So, next time you're applying for a job, don't forget to check out the company's social media accounts first. Who knows, you might get the inside scoop on what they're looking for in a candidate!

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How can social media help you stand out from other candidates?"

Social media can help you stand out from other candidates in a few ways:

First, by sharing relevant and engaging content, you can show potential employers that you're a well-rounded candidate with a solid online presence.

Second, by being active on social media and connecting with other professionals in your field, you can demonstrate your commitment to your career and highlight your unique strengths.

And finally, by researching and checking out a company's social media accounts before applying for a job there, you can show that you're proactive and have a strong interest in the company. So, next time you're applying for a job, don't forget to use social media to your advantage!

Conclusions

Social media is a great way to research companies before applying for jobs, showcase your personality and strengths, and find out what employers are looking for in candidates.  Using social media to your advantage can improve your chances of landing your dream job. So, what are you waiting for? Start tracking businesses' profiles and employees on social media and get ahead of the competition!

Do you have other tips on how social media can help you get hired? Please share them in the comments below!



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